Summary: How to Make a Fortune on the Information Superhighway: Review and Analysis of Canter and Siegel's Book
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BusinessNews Publishing., & BusinessNews Publishing|AUTHOR. (2013). Summary: How to Make a Fortune on the Information Superhighway: Review and Analysis of Canter and Siegel's Book . Business Book Summaries.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)BusinessNews Publishing and BusinessNews Publishing|AUTHOR. 2013. Summary: How to Make a Fortune On the Information Superhighway: Review and Analysis of Canter and Siegel's Book. Business Book Summaries.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)BusinessNews Publishing and BusinessNews Publishing|AUTHOR. Summary: How to Make a Fortune On the Information Superhighway: Review and Analysis of Canter and Siegel's Book Business Book Summaries, 2013.
MLA Citation, 9th Edition (style guide)BusinessNews Publishing, and BusinessNews Publishing|AUTHOR. Summary: How to Make a Fortune On the Information Superhighway: Review and Analysis of Canter and Siegel's Book Business Book Summaries, 2013.
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Grouping Information
Grouped Work ID | 00037ff0-1424-31a2-f67c-a3275e3d469e-eng |
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Full title | summary how to make a fortune on the information superhighway review and analysis of canter and siegels book |
Author | publishing businessnews |
Grouping Category | book |
Last Update | 2024-05-15 20:01:03PM |
Last Indexed | 2024-06-28 20:05:11PM |
Book Cover Information
Image Source | hoopla |
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First Loaded | Oct 26, 2023 |
Last Used | Jun 19, 2024 |
Hoopla Extract Information
stdClass Object ( [year] => 2013 [artist] => BusinessNews Publishing [fiction] => [coverImageUrl] => https://cover.hoopladigital.com/prm_9782806246868_270.jpeg [titleId] => 13084112 [isbn] => 9782806246868 [abridged] => [language] => ENGLISH [profanity] => [title] => Summary: How to Make a Fortune on the Information Superhighway [demo] => [segments] => Array ( ) [pages] => 38 [children] => [artists] => Array ( [0] => stdClass Object ( [name] => BusinessNews Publishing [artistFormal] => BusinessNews Publishing, [relationship] => AUTHOR ) ) [genres] => Array ( [0] => Advertising & Promotion [1] => Business & Economics [2] => Computers [3] => Digital Marketing [4] => E-commerce [5] => Marketing [6] => Social Media [7] => Study Aids [8] => Web ) [price] => 0.4 [id] => 13084112 [edited] => [kind] => EBOOK [active] => 1 [upc] => [synopsis] => The must-read summary of Laurence Canter and Martha Siegel's book: "How to Make a Fortune on the Information Superhighway: Everyone's Guerrilla Guide to Marketing on the Internet". This complete summary of the ideas from Laurence Canter and Martha Siegel's book "How to Make a Fortune on the Information Superhighway" shows that internet marketing is now essential, as most successful businesses understand that the internet is where people spend time, therefore companies must integrate themselves into the community. However, it's remarkable how some businesses still fall into traps that are easily avoidable. The authors point out that interactive marketing is far more effective online than simply advertising, because companies can set up an efficient feedback loop whereby they not only sell products but improve products at the same time. This summary takes the reader through some very simple techniques — such as the best way to set up a mailing list — for creating multimedia advertising strategies. Added-value of this summary: • Save time • Understand the key concepts • Increase your business knowledge To learn more, read "How to Make a Fortune on the Information Superhighway" and discover the road towards a coherent, profitable online marketing strategy. [url] => https://www.hoopladigital.com/title/13084112 [pa] => [subtitle] => Review and Analysis of Canter and Siegel's Book [publisher] => Business Book Summaries [purchaseModel] => INSTANT )